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Sightseeing with a Conscience – Ecotourism, Kota Kinabalu

Envisage – if you will – the tourism of the future, and no I don’t mean some Richard Branson utopian form of space tourism, I mean the kind of Star Trek tourism where you could beam yourself into another life for a day, Total Recall style. Imagine if science fiction came true and you could be just like Arnie – you could buy yourself a piece of memory revealing the idyllic escapade of a lifetime. There would be no environmental problems, no harmful detriments on society, not a centimeter of construction or pollution involved, and no greedy conglomerates to steal profit or culture from the locals. Welcome to the future, welcome to ecotourism.

Actually, in all honesty you can just go straight on imagining, because my allegorical metaphor isn’t specifically exact, but ecotourism does mange to alleviate some of these problems. I am sure most people have heard of ecotourism by now and it really is a love or hate concept. You either take the hedonistic ‘live life, screw the environment’ standpoint or stand on the opposing ‘bored of classical tourism, let’s have an authentic experience and save the environment at the same time’ side. I may refer to the latter stance sarcastically, but really whomever ecotourism attracts; the eventuality does more good than harm.

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